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Your Ultimate Guide to Importance of Benchmarking

The importance of benchmarking– When working with new clients, one of the biggest issues is understanding their perspective. Communication is the key, but in spite of this, the kind of industry we are in, it is difficult to pre-visualise the outcome no matter how well you communicate it.  Now the main challenge is how do I…

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Criticism- The Conditioned Response

CRITICISM – THE CONDITIONED RESPONSE: You toil for hours and days and weeks. And after countless iterations, after putting in your creative best, you finally arrive at that masterpiece. ‘This is way better than the previous one’ is what you say to yourself. When you create a piece of art, who is the first and…

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The Mantra of client servicing: Understanding Clients

< Understanding clients > is considered the most important aspect of a successful project. We invest so much time and energy on acquiring technical skill and learning new software and new ways of working that we undermine the importance of one of the most fundamental aspects of working for somebody. In my experience, I have found…

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